Objective: Work with a teammate to update the WMGDA brand identity and website for accessibility purposes, then develop three social media campaigns to enhance the WMGDA social media presence and reach a broader audience.
Tools: Figma, Illustrator, Wave, Lighthouse
Identifying & Solving Accessibility Issues
After running tests on the WMGDA website, it became clear that 40% of issues could be solved with a new gray.
Website
Coming soon
Accessibility Standards & Audit
Brand Identity Refinement
The purpose of refining the brand mark was to increase accessibility among all platforms both digital and environmental.
Social Media Campaign System
Designers are able to use a social media system in Figma which allows for consistency in the WMGDA social media presence.
Quote Campaign
Die-Cut Campaign
Folds Campaign
Video Campaign
